Direct Response Design & Copy

Direct Response Design & Copy

Make No Mistake: You're Competing For Attention.

And not just against other marketers...

Not just against other products and services in your industry...

You're competing against tech's biggest players.

  • YouTube has an entire team focused on showing people the perfect related video, one after another, in an effort to capture more of your attention.
  • Facebook and Instagram stories have a limited shelf life on purpose… If people don't login and check multiple times a day, they’re going to miss something.
  • Snapchat is working especially hard to make sure people anxiously login more often to keep their streaks alive.
  • Netflix is releasing shows an entire season at a time, in an effort to get people to binge watch them.

The list goes on and on, and this is what you’re up against.

How do you compete?

With A Powerful, Effective Message!

At Stafford Marketing, our small, agile Direct Response team has been the creative force behind dozens of multi-million dollar campaigns, promotions and launches.

Stafford Marketing brings a complete solution to the table.

Once you're crystal clear on your message, we can help you bring it to life in a number of ways, with both words and images:

  • We can help you tweak or completely overhaul an existing campaign.
  • We can conceptualize and architect new projects/campaigns from scratch...
  • We can writing all your copy, from front-facing advertisements to sales letters, upsells, and email sequences.
  • We can designing all your graphics, including Branding & Logo Design, advertisements, banners, social media images, hero graphics, and more.
  • We can create and implement all of your supporting websites, funnels and assets.
“Design is not just what it looks like and feels like. Design is how it works.”
- Steve Jobs
“Design is not just what it looks like and feels like. Design is how it works.”
- Steve Jobs
Direct Response... Design?

If you’re familiar with the world of Marketing, you probably understand how important copy is…

But most likely, you’ve ignored or under-utilized the power of brand and visual communication.

The truth is, it’s hard to sell a bad brand, no matter how strong your copy is.

This is why in addition to focusing on the written message, we also pay close attention to the VISUAL message as well.

If you’re just bringing a new idea to life, we can help you set the tone for how your message looks, from logos all the way down to documented color palettes and font treatments.

If your business is already established, we can take a look at how you are communicating across your entire marketing ecosystem and highlight areas where the tone is off and your values are not being properly communicated.

Often, in both cases, we take our discoveries and create (or organize) a Media Library for our clients, complete with standards documents, templates, and approved assets that are in alignment with their overall message.

Attention is a commodity. Audiences are overwhelmed, distracted, in some cases totally burned out.

You need someone like me if you want to cut through the clutter…

Are you ready to get started?

What Sort Of Projects Do We Work On?

We specialize in personal development, health/wellness, and financial projects, but we have worked individually (and as a team) in many other verticals including

  • Banking...
  • Education...
  • Food & Beverage...
  • Healthcare...
  • Insurance...
  • Manufacturing...
  • Real Estate...
  • Retail...
  • Technology...

And too many others to list.

Mike Filsaime

"Erik understands conversions better than any designer I have ever worked with... He does so much more than just design, and I can't wait to work with him again."

- Mike Filsaime

Scott Marlow

"We were tweaking our already very successful landing page and getting little increases from 32% to 33% and increments like that... Then I hired Erik and in one day he trumped months of our work and got a 45% conversion out of the gates! That's the last time I'll make the mistake of not going to him first."

- Scott Marlow